VeriSM™ Foundation focuses on the VeriSM™ model which emphasizes the focus on value, on outcomes and an organization’s goals. It also includes a unique management mesh, the guidance for choosing the appropriate management practices to establish the product or service. It gives context to Service Management in the digital age and looks at how emerging technologies and progressive management practices can be applied to add value for the consumer.

Syllabus    Sample Exam



Target Group

VeriSM™ Foundation is suitable both for professionals who are new to Service Management as well as those already working within a Service Management environment. This includes graduates and undergraduates, managers, service owners/managers, executives and IT professionals.

Main Subjects

The Service Organization
Service Culture
People and Organizational Structure
The VeriSM™ Model
Progressive Practices
Innovative Technologies
Getting Started

Exam Details

Duration:  1 hour
Number of questions: 40 (Multiple Choice)
Pass mark: 65%
Open book: No
Electronic equipment allowed: No
Level: Foundation
Available languages: English, Japanese, Spanish, Brazilian Portuguese, French, Chinese

Professionals benefits

Understand what are the main areas of an organization and how to optimize the ecosystem

Ability to establish and improve effective organizational governance

Evaluate emerging technologies and their benefits and impacts to the business

Understand how the Digital Transformation can positively impact the Service Management of an organization

Define and evaluate if an organization has a service or a product culture

Be able to enhance your leadership skills for the Digital Era

Learn new methods to deal with business and customer challenges to achieve success

Improve the internal and external communication across teams and customers

Understand how to face and get the best from organizational changes

Business benefits

Optimize the organizational business ecosystem, reducing costs and resources

Increase the readiness from Top Management to make decisions about the organizational direction

Be ready to adopt emerging technologies in order to create competitive advantage for the business

Take advantage of the Digital Transformation Era to innovate the organization’s services for digital customers

Increase the customer satisfaction and loyalty based on a service culture

Better select internal and/or external professionals to become Digital Leaders within the organization and save business time with recruitment and retaining the work-force

Increase the capacity of the work-force to achieve the business and customers goals overcoming the main challenges that can be faced

Improve the organization internal and/or external communication to avoid misunderstandings

Perform business change without creating service disruption

VeriSM Professional

The VeriSM Professional certification tests a candidate’s knowledge of, and skills in, applying VeriSM in an organization. Those certified as VeriSM Professional understand the impact of digital transformation on the organization and on people, consumers as well as staff. They are able to translate strategic direction into a successful operating environment.


Syllabus    Sample Exam    Practical Assignments   Case Study



Target Group

Middle and senior managers from all business disciplines, who are tasked with the execution of strategy, the operation of business functions that form part of the enterprise’s value chain and the design and use of a Management Mesh.

Consultants and coaches, who will assist an enterprise with the implementation of VeriSM and the planning, building and execution of the VeriSM model and Management Mesh.

Junior managers, who aspire to fulfil any of the above roles.

Main Subjects

A digital world

Digital leadership and structure

Transformation techniques

Governance and strategy

Applying VeriSM

Promoting VeriSM

Exam Details

Duration:  90 min
Number of questions: 30 (Multiple Choice)
Pass mark: 65%
Open book: Yes
Electronic equipment allowed: No
Level: Professional
Available languages: English, Dutch, Portuguese (Brazil), Japanese and Chinese

VeriSM Leader

VeriSM™ Leader will follow in 2020.



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